Located in Clyst St Mary and once a former printing workshop – Clear Water Court has been renovated into a small housing development consisting of 4 unique homes. The task was to create an identity; including logo, name and strap-line, brochure and marketing campaign to attract buyers for the development.
The development is located close to the River Clyst which helped give the development it’s name. Clyst is an old Gaelic word meaning river/stream. After looking at Gaelic patterns we developed a mark that was infinite to reflect the flow of the river. The type was carefully chosen, a Traditional block serif was paired with a modern sans serif suggesting the blend of the old and new.